Dropping on Black Friday.
A couple months back, we helped jeffstaple film the Keith Hufnagel interview for this campaign video. This project is all about jeff and the Staple brand coming together with HUF, 10.Deep and Black Scale and giving back to ART START which is a New York based non-profit that focuses on funding for the creative arts for at-risk youth.
Anyway, for our part, it was cool to see the new HUF offices in LA and film, and witness, a very insightful conversation between jeff and Keith about starting HUF and building his business and the state of streetwear in general. Anyway, a short snippet of that convo appears in the video below.
For more pics and pricing and release info on the gear, check out Hypebeast.
Click here for more info on ART START.