3.27.2014

RECENT WORK: FLEXFIT: BENJIE FOR BASECAMP

Here's our vid featuring Benjie Escobar for Flexfit at Agenda Long Beach.



In January we put this video together for BASECAMP, which is a division of hatmaker Flexfit. Matt and I went to Benjie's place in LA and chatted with him at his in-home studio and then filmed him for a couple days as he painted at Agenda. Benjie was the lead graphic designer for The Hundreds for about 7 years but now he's out doing his own thing, plus running Slow Culture Gallery and his line Stay Weird Forever. Anyway, super nice guy - very chill to work with. The soundtrack for the piece was composed by Andy from Flexfit.

1.01.2014

2013

13 images from our 2K13.



Chillin at Magnus Walker's garage with his vintage Porsche collection. We filmed a little Barton Perreira campaign video here with Giovanni Ribisi.



Getting the shot by any means necessary. Matt filming for the Ducati HYPE series.



Talking about art and Blackjack strategies with David Choe.



Wiz Khalifa and I at Agenda Long Beach last January.



Filming Levi Maestro and jeffstaple discussing the secrets of the universe in Long Beach.



In March we flew down to Austin to film the Ducati 1199 Panigale R launch. Amazingly enough we arrived just in time to catch the last day of SXSW including Kendrick Lamar headlining Viceland.



Filming with McLaren at Concours d'Elegance up in Monterey.



Shooting behind the scenes stuff for our boy Tim Cadiente down on the beach in San Clemente.



The Shriners PGA Tournament in Vegas. Justin Timberlake wasn't there this year but we were. Nick Watney teeing off here on Hole 9.



Filming at the Standard Functions garage for the Honda x Cycle World x Staple project we're producing.



Ryan filming for a promo spot for the Montage Laguna Beach.



In September we flew down to New Orleans and hung out with the whole Ducati crew as they prepped for their annual dealer conference.



Another epic year. Life is short. Quit your job. Team up with your friends. Work your asses off. Travel the world.

Thanks to everyone who help make it all possible.

Filming for Magellan GPS in Long Beach a couple weeks ago.

11.26.2013

STAPLE x HUF x BLACK SCALE x 10.DEEP FOR ART START

Dropping on Black Friday.



A couple months back, we helped jeffstaple film the Keith Hufnagel interview for this campaign video. This project is all about jeff and the Staple brand coming together with HUF, 10.Deep and Black Scale and giving back to ART START which is a New York based non-profit that focuses on funding for the creative arts for at-risk youth.

Anyway, for our part, it was cool to see the new HUF offices in LA and film, and witness, a very insightful conversation between jeff and Keith about starting HUF and building his business and the state of streetwear in general. Anyway, a short snippet of that convo appears in the video below.

For more pics and pricing and release info on the gear, check out Hypebeast.

Click here for more info on ART START.

Happy Thanksgiving.

11.18.2013

SOUTH BEACH

Flicks from our recent trip to Florida.



In September, Matt and I flew down to Tampa to film at Shriners Hospitals Headquarters. Once that was wrapped up, Matt flew back and I took the Jeep we rented and drove across the state for a week.

Spent most of the time in Miami. South Beach. Townhouse. Yardbird. Wynwood Walls. That type of thing.

Drove down the whole coast. Everglades. Gator farm. Past the sunset, all the way to Key West. Beachside Marriott. Glazed Donuts. Rented bikes on Duval Street.

Nice to just turn my phone off and chill at the beach with the jellyfish for a week. If only the water here in SoCal was that warm... Until next time Miami, I'll definitely be back.

10.25.2013

JEFFSTAPLE + CYCLE WORLD RUCKUS TEASER

This project has been in the works for awhile.



It all came from a random idea that Matt and I were discussing one morning about a year ago. After that, we were able to connect Garrett from Cycle World and jeffstaple and then it all started to grow from there.

It should be pretty dope when it's all said and done. For now, here's a 2-minute trailer of what's to come.

10.14.2013

NIKE KEVIN DURANT KDVI EVENT

Earlier this summer I got an invite to check out the launch of Kevin Durant's new shoe over at Nike Santa Monica.



The Santa Monica Place mall was packed with people, 3 stories deep, waiting for a glimpse of KD.

DJ Mando Fresko was in the building.

The event was hosted by Kustoo who does the 'This Week in Sneaks' vids. First off, he brought Nike Basketball designer Leo Chang out to talk about the KDVI and the design inspirations and the meanings behind the different colorways.

Then EasyMoneySniper walked in and the place went nuts.

Obviously there were a ton of die hard KD fans camped out.

The shoe has a very different look than the KDV. The cut is much lower and it features an asymmetrical tongue which gives it a really distinct look. Kevin talked a bit about the sneaker and then was kind enough to give some kicks and prizes away to some of the fans. He is definitely one of the most humble superstars in the league.

Anyway, the NBA season tips off at the end of the month which means we have about another 2 weeks left before productivity at the 0484 office begins to significantly fall off.

Shout out to John P, Fatlace and Nike for having me.

10.07.2013

TOYO TIRES: UFC'S DOMINICK CRUZ: THE DRIVE WITHIN

As you guys probably know, Matt's been a UFC fan for awhile now.



Like since we were in High School and wayyy before it was a cool thing to be into. Anyway, we got to work on this series of videos along with our boy John P for Toyo Tires recently and Matt was pretty stoked about it. Fight footage was provided by the UFC and interviews were done by an agency named Vitro out of San Diego - Matt and I edited it altogether.

This Dom Cruz video was definitely the most compelling to me - he gave a great interview. If you're a UFC nerd as well, you can check out the others we put together with Chad Mendes and our boy Anthony Pettis.

10.04.2013

RECENT WORK: THE DENNIS MATSON STORY FOR DUCATI

We're back from the dead.



September was sort of a blur so I sort of let the blog fall off a bit. But on the bright side we went and did a bunch of stuff, so if I ever get around to posting any of it, it'll be cool.

Let's start things back off with a bang. This is from our trip we took back in the spring to Austin along with Ducati for the ID Agency. Matty and Ryan and I all alone in a garage with a million dollars worth of Panigale R's. Not a big deal :)

Anyway, while we were there that week we filmed a story about this guy Dennis who had bought a Panigale S a year or 2 ago and basically picked it up from the dealership in Newport Beach and then drove it across the country for 16K miles. It was a really cool story and Dennis was super chill - we're now best friends with him. Check out the video below.

If you're dying to know more about Dennis' cross country trip, check it out his Ride Report / blog type of thing here.

Also thanks to our boy Adam over at DJI for help with the aerial shots.

8.26.2013

SHOWTIME



We shot this out in Milwaukee a couple months ago.



On our way back from the east coast, Matt and I stopped in Wisconsin for a couple days and met up with the homie John Pangilinan and Stan from Toyo Tires. We rented a bunch of lighting equipment and went out to Roufusport, Anthony's home gym where he does most of his training.

We shot it all in one night - mostly captured in super slow motion on this new camera we picked up recently, the Sony FS700. Anthony was cool to work with as always.

Sidenote for die-hard UFC fans - we actually filmed this as a promo for UFC 163, a fight that was scheduled, at the time, between Pettis and Jose Aldo. But the day after we filmed, Pettis flew to Brazil to do some pre-fight press and while he was there he ended up hurting himself in training and that forced him off of that Fight Card entirely. So for awhile we had this footage and there was no fight scheduled at all (Matt was sad). But then Anthony ended up getting on the UFC 164 card, which was also a title fight, AND it happened to be Milwaukee, Pettis' hometown, so it all worked out for the best.

Anyway, check out the fight this weekend. Matt and I will be there in Wisconsin - you'll probably recognize us on TV, we'll be the 2 guys eating hot dogs and not wearing Affliction or Tapout shirts.

8.20.2013

MORE HYPE

Episodes 2 and 3 from the 5-part series we made for Cycle World and Ducati.



A few random production notes:

Episode 2: Target Practice

We scouted locations with views of downtown LA for almost a week. Regular building rooftops would not work because they have too much junk on the top - A/C vents, satellite dishes, etc - and not enough space to ride. So we rented the top floor of this parking garage.

The 'targets' we used here were light bulbs filled with a mix of corn starch and dry tempura paint. Made for a decently cool effect when they shattered - especially when we captured it up close in slow motion.

We hallowed out the light bulbs and funneled the powder mixture into them in the car on our drive to DTLA the morning of the shoot. We prepped about 50 bulbs to account for re-takes and multiple angles. The backseat of Matt's 4Runner was about as messy as you can imagine it might be.

Episode 3: Container Yard Chaos

This Container Yard is our go-to location in Long Beach - courtesy of our boy Tim Cadiente. It's the same spot where we shot Pacquiao and a music video and a bunch of other behind-the-scenes stuff for Tim.

The container that the riders do the long stoppie through had a hardwood floor. In order for the riders to get enough grip, we bought rolls of skateboard grip tape and laid it in strips across the length of the container.

Anyway, enjoy the vids - comments and feedback have been really positive and the series has already logged a couple hundred thousand views. I'll post 4 and 5 soon - an Egg Drop vid which made a huge mess and then the finale which we filmed at Oakley.

8.12.2013

ADIDAS NATIONS 2013

Matt and I went out and took some photos at Adidas Nations last week.



Adidas Nations is one of the premier Summer camps for the nation's best high school players plus they bring in prospects from all over the globe - Asia, Africa, Russia, etc.

During the week the camp counselors consist of top college players and then a bunch of NBA guys drop in to help as well.

The guys trained and played all week at the Next Level gym in Garden Grove. Then on Monday, we went out to go check out the 3rd Place and Championship games which were held at Long Beach City College.

Overall it was a cool environment. We enjoyed hanging out at both the practice sessions and the games. It was interesting to see the coaches and scouts interact with the players on and off the court. The global aspect of it was intriguing too - spent a lot of time watching the teams from Africa and Russia and just appreciating how universal the game really is.

Rookie of the Year phenom Damian Lillard was in the building.

As was John Wall rocking some new Pro Model's and fresh off signing his $80M extension.

Damian asked to take a picture with me on my way out.

Matt and I left halfway through the last game as we had to get back to the office and finish a few projects on deadlines. A couple days later I read that Derrick Rose dropped in later, after we had left. Missing hanging out with him is probably the lowest moment of my basketball player stalking career. Oh well, next time. I will find you Derrick :)

Thanks to Nima and, of course, SLAM magazine.